Sweet Leaf Tea on Facebook
Welcome Home, Granny!
While the brand was born in ATX, it’s been a while since Granny’s come to town. What better way to celebrate her homecoming than with all of the ingredients that represent Austin: live music, flavorful food, funky activities and Granny’s own homemade goodness.
We showed people how their favorite tea can become a part of their favorite Austin pastimes. We also encouraged them to spread her sweet goodness around town, keeping Sweet Leaf Tea top of mind — and top of shopping lists.
All the photography and video was custom and kept our fans entertained and engaged with the help of targeted paid media.
Role: Associate Creative Director
Copywriters: David Hammernick / Lori Samocha
Photographer: Alex Galley
Videographer: Danny Bravens
Barton Springs Sipper
SLT Bike Video
Source – https://youtu.be/PBKr0MWXvcY