WEB
Live Life to the Ultra
Nothing makes people live life to the ultra more than seeing it in action. Forging a strong association between Michelob Ultra and active lifestyles, this dynamic website showcases Michelob's spokesperson Lance Armstrong, sports imagery and videos with bold active design to bring the brand’s modern and energetic feel to the forefront.
Age Gate
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Home Page
Flavors
Lance Armstrong
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Race to the Ultra
Michelob Ultra Locator